The escalation of lifestyle disease has brought into sharp focus the need for life insurance as a cushion against financial risks posed by unexpected medical bills, death or illness.

The rising prevalence of non- communicable diseases like cancer, hypertension, diabetes and stroke has a double impact on human productivity and Longevity.

A good number of people suffering such serious ailments are at their prime. This implies they are at an age when they should be investing and planning for retirement.

Unfortunately debilitating illness like cancer is not known to affect the elderly but affects across all ages. The cost of accessing medical care for such illnesses is a protracted and expensive affair.

Most of the productive workers in their prime have young families that depend on their income to meet their basic needs. This implies that in the event of death or serious illness of the breadwinner, the family is rendered financially destitute.

This is precisely the reason why we encourage more people to take out life, right from the time they start working. Many individuals tend to shun life insurance either due to ignorance or fear of being seen as “tempting fate”.

Life insurance should not be thought, in terms of death it actually a savings and investment tool and it provides social stability by cushioning families against financial disruptions owing to illness or death of the breadwinner.

In a nutshell, the earlier one begins to plan for their future, the better one’s family is positioned to survive any ensuing financial turbulence. You should no longer ignore health and financial risk posed by non- communicable diseases to you and your family.

It is time you look out for a life cover before it’s too late.